Empowering Your Products for Success

Effective product management can significantly boost customer satisfaction, market share, and revenue generation, while concurrently reducing operational costs, time to market, and unnecessary efforts.

Why Choose our Product Consultation?

Expertise that Drives Results

With a track record of leading successful products across diverse industries, We bring a wealth of hands-on experience that translates to tangible outcomes quickly.

Tailored Strategies

No two businesses are the same. We believe in crafting personalized strategies that align with your unique goals, ensuring sustainable growth and ROI.

End-to-End Guidance

From ideation to execution, we are your partner throughout the entire product lifecycle. Our approach covers strategy, development, launch, and beyond.

The Team

Mohamed Essam

A product leader with 19 years in the digital space. At CEQUENS, he advanced communication channels for notable revenue gains. At Xische, he unified government services on TAMM app, elevating its UAE ranking. In emaratech he introduced the first self-service app for Dubai visas and residencies. Co-founded Vytru, which saw a 30% YOY growth. Holding a Master's in S.W. Engineering.

Ahmed Osman

A computer science graduate, excels in software product development and management. As the current CPO at EVNTC, he leverages his extensive experience garnered from engaging with startup communities in Egypt and Japan to build customer-centric products. Osman is adept at navigating cultural differences globally and proficient in managing remote teams.

Ahmed El Zuoghby

A UX Researcher & Strategist with 10+ years of hand-on experience in design, 6 years of those focused on UX Research. Enjoys maximizing the value of Human-Centered Design for the people interacting with products of over 40+ entities that he has crossed path with. Currently focusing on solving complex UX Design & Research Operations challenges for product teams.

Professional Services

Product Strategy

Are you struggling with a lack of clear direction and roadmap? A robust product strategy can steer your business towards sustainable growth through the following:

  • Market Analysis

  • Vision & Goal Setting

  • Product Positioning

  • Roadmap Development

  • Stakeholder Engagement

  • KPIs & Metrics Definition

  • Risk Assessment & Mitigation

Market Research

Have an idea for a new product/service, ant not sure if it will be successful? We help you validate this idea with the following:

  • Target Audience Analysis

  • Competitive Analysis

  • Feasibility Study

  • Customer Surveys

  • Focus Groups

  • Data Analysis

  • Regulatory Compliance

  • Go-to-Market Strategy

Product Assessment

Are you considering an acquisition, planning an investment, or looking to enhance your product's user experience? A product assessment can guide you to make informed decisions.
Let's explore how we can assist you through the following:

  • Market and Competitive Analysis

  • Product Evaluation and Optimization

  • Compliance and Financial Analysis

  • Team Assessment and Development Plans

Ready to elevate your team's potential?

Contact Us

At MarkitFit, we're passionate about empowering product teams and businesses to reach their fullest potential. Whether you have a question, need guidance, or are interested in our services, we're here to help. Reach out to us, and let's embark on a transformative journey together.Fill out the form below with your details and queries. Our team is committed to responding promptly, ensuring that your questions are addressed and your needs are met.

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